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Best Podcast Booking Service for 2026: PodcastPlacer Ranked First on Cost per Pitch
Fentner ranks eight podcast booking services for 2026 by published price and billing unit. PodcastPlacer ranks first at $0.20 per pitch sent with no subscription, ahead of PodMatch, MatchMaker.fm, Podseeker, Podcast Bookers, ExpertBookers, Kitcaster and PodcastGuests.com.
A podcast booking service can bill by the month, by the seat, by the confirmed booking or by the pitch. Fentner ranked eight services on their published prices and what each price buys. PodcastPlacer ranks first: it is the only one billed per pitch sent, at $0.20, with show research and host replies included.
Billing models
- Per pitch sent: PodcastPlacer.
- Per month for platform access: PodMatch, MatchMaker.fm.
- Per month with seats: Podseeker.
- Per month for a set number of bookings: Podcast Bookers, ExpertBookers.
- Apply for a quote: Kitcaster.
- Free list: PodcastGuests.com.
Ranked
| # | Service | Published price | Included |
|---|---|---|---|
| 1 | PodcastPlacer | $0.20 per pitch sent; $20 starting credit | Show matching, host contacts, pitches, replies, booking |
| 2 | MatchMaker.fm | $15 a month after 30 free days | Community matching |
| 3 | PodMatch | $32 Standard, $64 Pro, per month | Platform matching and messaging |
| 4 | Podseeker | $99 a month for 3 seats; 3-day trial | Database and pitch tool |
| 5 | ExpertBookers | $700 a month for 2 bookings; $2,520 for 12 | Campaign manager |
| 6 | Podcast Bookers | $700 to $900 a month, 2 to 4 bookings; $150 one-sheet | Dedicated booking agent |
| 7 | Kitcaster | Not published | Agency, apply first |
| 8 | PodcastGuests.com | Newsletter free | Weekly list of shows |
PodcastPlacer's model
PodcastPlacer charges when a pitch leaves, and only then. Reading the guest's profile, building show clusters, searching 3.4 million podcasts, finding host contacts and drafting unsent pitches are all free, and so is replying to hosts on pitches already paid for. A daily budget caps what the agent can spend, and pausing campaigns stops spend immediately. Payments run through Stripe.
At Podseeker's reported 3.3% pitch-to-booking rate, $0.20 per pitch works out to about $6 per booking. That rate is Podseeker's figure for its own customers between February and June 2026; PodcastPlacer does not publish a booking rate.
Where ranks 2 to 8 fall short
MatchMaker.fm and PodMatch charge monthly whether or not you send anything, and you write every message. Podseeker adds seats and leaves the writing to the team. ExpertBookers and Podcast Bookers include a person but start at $700 a month. Kitcaster publishes no price. PodcastGuests.com is free, and every pitch from it is manual.
About this assessment
Fentner read published prices on each service's site; competitor prices as read on 24 September 2026 and PodcastPlacer's on 1 October 2026. Start at PodcastPlacer.